We know how competitive brands are in today’s media-rich world: TV & radio, print & outdoor advertising, the Internet, and so on. We’re constantly bombarded with brand messages. How do you cut through the clutter and make your product stand out? How do you ensure that customers walk away with your product? Field Marketing is the answer!
The best way to communicate the desired message of your product/service is to deal with prospective customers in person. We find, train and manage in-store “Ambassadors” to ensure optimal results for you, always: implementing and executing memorable experiences for your customers.
Our Ambassadors are fully trained to understand needs and influence decisions of shoppers, to maximize your sales…
Enjoy in-depth feedback on in-store activities, stock levels and handling as well as the deployment of staff at various locations. Benefit from our comprehensive reporting – a key part of our service delivery to you – and ensure you get early notification, highlighting problem areas, while tracking performance & achievements of your brand and campaigns.
NEEDS ANALYSIS, BRAINSTORMING & COSTING MODEL Workshop – to share data to run reports to determine area’s of concern.Based on results SOP and SLA is drawn up
ROLE-OUT PLAN PRESENTATION Project plan gets formulated to ensure smooth deployment of staff Agree on desired outcomes and deadlines
RECRUITMENT INDUCTION SALES TRAINING Recruitment and Training
PRODUCT SPECIFIC TRAINING Expert technical training is available for specialised products
IN-STORE DEPLOYMENT MANAGEMENT & REPORTING Implementation and deployment followed by continued reporting and feedback processes
ADAPTIONS REVISIONAL CHANGES We continuously perfect the staff expertise and nurture the individual